Skip to content

Why businesses need to focus on digital marketing

3 years ago

561 words

As a business owner, you have a lot of options on your table especially when it comes to marketing your product and services. Using the traditional marketing methods is likely going to cost you a lot of money. Even more, it is not going to yield good results.

If you are really serious about growing your business, then you should learn more about digital marketing. Becoming abreast with the trends in digital marking will put you in a better position to use it to grow your business.

One company that has helped small-medium companies become visible on social media platforms is Visibiliti Pte Ltd. Unlike most digital marketing agencies in Singapore, their campaign for your company is performance-based, so you can be assured you will definitely see a growth in your leads count. For a good digital agency Singapore, you should check Visibiliti here:

The following article by Will Morrison sheds light on digital and traditional marketing.

Digital marketing vs. Traditional marketing

What Is Traditional Marketing?

Overwhelming choice and a burst of color are what greets us in most supermarkets today. It’s hard to believe that until the 1950s, plain packaging claimed the shelves of our local greengrocers.

Door-to-door salesmen made their way around our neighborhoods. Subliminal messaging sneaked passed our senses. We teetered on the brink of modern advertising. Pointed shoes and coiffed hair to envy ‘Mad Men’ made way for ‘modern’ marketing. Read more here

You likely now know a thing or two about traditional and digital marketing. Digital marketing is what a lot of businesses are using to get ahead of their competition.

The following article by Harnil Oza discusses some 10 advantages of Digital marketing over traditional marketing.

10 advantage of digital marketing over traditional marketing

Marketing is the act of connecting with customers with a bid to convince them towards buying a product or subscribing to a service. Marketing, in whatever form, is one of the key activities that every business must partake in, as no business can survive without effective marketing and publicity. Read more here.

Despite all the benefit associated with digital marketing, so many businesses are not taking it seriously.

The following article by ReputationDefender discusses why digital marketing is very important.

Why is digital marketing so important?

Getting into 2017, and just by looking at the changes that have been occurring in the digital marketing field, it is definitely wise for companies to wonder how to redirect their efforts in order to come up with more accurate marketing campaigns from this point on. Although we at ReputationDefender have previously pointed out the subjectivity of this topic — for there is no magic formula — , being aware of the tendencies and trends becomes a key factor for the aspirations of companies, brands, and businesses in general. Therefore, the following aspects have proven to be vital, and they also seem to drive businesses in the right direction: what should companies focus on for digital marketing in 2017? Read more here

Final note

Marketing is a very important part of any business and at that, it should be taken seriously. Digital marketing is what a lot of businesses are currently using to reach their customers without spending too much money. Traditional marketing no longer yields good results. If you are really serious about growth then you need to learn how to market your products digitally.